This full-time QQI Level 6 Major Award in Fashion Management is designed to enhance your fashion and business skills to fast-track progression up the career ladder in the business environment of the global fashion industry.
Start Date4th October 2021
QualificationQQI Level 6
Course Duration7 months
This full time QQI Level 6 Award in Fashion Management programme follows on from the first year Fashion Buying & Merchandising programme. Building on the skills acquired in first year, the content of this programme is designed to enhance your skills to fast-track progression up the career ladder in the business environment of the global fashion industry.
This Fashion Management has been designed by our experienced programme management and tutoring team in consultation with leading retailers to offer you the opportunity to advance your skills and progress to the next level in the business environment of the global fashion industry. The relevant field trips, events and guest lecturers all enhance your opportunity to gain further relevant and practical experience. You will learn to develop a complete fashion range for a season from the initial design concept through to delivery in-store, measuring the success and reaction of consumers. This is a comprehensive course which prepare graduates to undertake a variety of roles within the world of fashion, business and retailing. This year we are delighted with the support of Primark offering a 1-year paid internship to a graduate of this programme. There is an easy payment plan designed to make this degree affordable for you. These factors, together with the one to one tutorial support, offer you a course that is accessible, affordable and achievable.
Why should I study this course?
Gaining employment in the business side of the fashion industry is the objective from this course and it is important students have the opportunity to gain practical experience and build a network of contacts within the sector. Portobello Institute has an established network of connections with many of the main fashion buying and merchandising departments within some of Ireland’s largest retailers. This year we are delighted with the support of Primark offering a 1-year paid internship to a graduate of this programme. The work experience programme for this programme affords students with the opportunity to engage with some of the leading fashion brands in Ireland and the UK and leverage those connections to advance their careers. These include brands operating in the luxury fashion arena such as Brown Thomas and Harvey Nichols to brands operating in fast-moving high fashion such as Primark and Vero Moda. Students may also take up an international work experience placement at the end of the programme with a global brand operating in UK, US, Sweden, Spain or Portugal. Companies participating on our work experience programme invest considerable time in our students and recruit directly from this placement programme.
“Don’t go too fast. People have to go to school, learn their craft, and build a brand – that’s the right healthy way to do things.”
- Anna Wintour - Vogue
Who will recognise my qualification?
Upon successful completion of this programme, you will be awarded a QQI Level 6 Major Award in Management Studies and Portobello Institute’s Diploma in Fashion Buying and Merchandising.
Qualifications Frameworks in Ireland and the UK
The Irish and UK qualifications authorities have collaborated on initiatives that promote the transparency, recognition and mobility of qualifications between our respective jurisdictions. The qualifications authorities in the UK and Ireland have agreed the qualifications frameworks in operation, Brexit will not impact this agreement.
What will I study during this Fashion Management – Year 2 course?
Considering and understanding the complex critical paths in range planning including balancing lead times, design options, pricing strategies, sourcing strategies and the movement of stock into and out of the business are core elements of the Advanced Fashion Buying & Merchandising module. Factors affecting the supply chain including product market strategies and external forces within the market are also studies during this module.
The long-term development of any retail fashion business is more and more dependent on the contribution of retail and visual merchandisers. This comprehensive programme studies the retail environment from the perspective of consumer behaviour and how global consumers respond to the branded fashion environment. Participation in practical retail visual merchandising projects is a core element with window display, planograms for retail stores and department floor retail display covered in detail.
Having the ability to forecast trends needs a complete understanding of the design and development of a complete range for a fashion season. Portobello Institute has designed and developed the module of Advanced Design Skills to give students the opportunity to develop these skills. This module covers in detail design and development of an entire range, garment specification and construction, pattern cutting and advanced trend forecasting. Students undertake a practical project for this module, designing a full seasonal range.
Complementing these fashion focused modules are the core business subjects of marketing, human resource management, business management and finance. Advanced spreadsheet skills are a core skill of anyone working in the business of fashion and is often a practical skills test at interview stage for major retailers. Students are prepared in detail to use MS Excel and complete the financial analysis that will be expected of them.
Who will I learn from?
Anne Marie McAuley
‘I absolutely love what I do and genuinely embrace supporting a person to develop and grow. I encourage and promote people at all levels to maximise their potential and hopefully instill a sense of purpose.
The are many careers one can pursue when completing a Portobello Institute fashion course. Part of my role is to help and support you to find the best path.’
ABOUT ANNE MARIE MCAULEY
After graduating from college in the USA with degrees in Business and Psychology, I initially worked as a milieu counsellor with young adults presenting with social and developmental difficulties – I was all about saving the world and think I still can – which was fantastic and the insights I gained in that role have helped me through my own journey to this day.
I always loved fashion, when I was small and then through my teenage years. I always wanted the latest trendy gear, constantly adapting my clothes myself to be a bit different. I was the first of my friends to have a pair of drainpipe jeans (known as skinnies these days!). I always had a part-time job in retail through school and in college at stores like Macy’s and Lord and Taylor.
My first job in a department store was at Christmas time and I was tasked with selling cashmere sweaters, the only section that the full time and staff with tenure would allow me to work in as I was the ‘blown in college student’. I soon figured out that my best customer demographic was the panicked husband looking to purchase a gift for his wife and willing to spend ‘whatever to make her happy’ and of course who does not love cashmere – Cha-Ching! I did more in sales than anyone in the department and as we were commission-based, I was a very happy student. I was destined for a career in retail and fashion and I never forgot the importance of knowing your customer.
I then secured a job in Saks Fifth Ave as an assistant – really just running around New York picking up samples for photos, answering telephones, dressing mannequins, and doing whatever I was told to do, all the time absorbing and learning as much as I could. Back then being around designers like Michael Kors, Diane Von Furstenberg, and Ralph Lauren was an everyday occurrence.
I worked hard and soon became a junior buyer and then senior buyer, I loved my job. I move into the retail operations at Saks as I wanted to develop my skills and I found that leading, coaching, and developing people to also do well was one of my favourite parts of the job. I soon was heading up new store opening teams and one of my greatest achievements was the opening of the San Fran Store. It takes a huge team effort to train several hundred new staff and merchandising the store for opening. I travelled all over the country and enjoyed every day at Saks.
I moved back to Ireland where I secured the role of Retail Operations Manager of The Body Shop Ireland. I had always loved the product and admired their business ethos and not testing on animals. It soon became clear that there were huge challenges within the group around staff training and development which I embraced and was thrilled to be able to use my American experience to influence major decisions in changing the direction of The Body Shop. I also attended any training sessions that the company had for senior management to consistently develop my own skills in leadership and management. While at The Body Shop, I looked at how we could develop the business and came up with a body shop concession concept for pharmacies. We started with one and now there are 150 and the concept has been copied across Europe.
I decided to step away from the role when we were adopting my beautiful girl from Vietnam. For the next few years, I worked as a consultant in retail, so my schedule was flexible, and partnered with companies like Claire’s Accessories, New Look, The Health Store Group, I also became a qualified trainer as helping, teaching, and supporting people were always top of my list.
I applied for the role of a tutor at Portobello Institute and started with delivering QQI level 6 business planning and then an opening came up in the fashion department to teach the buying and merchandising module. Wow, to be able to combine my qualifications, my fashion and business experience with my love of helping people to become successful while still being there for my daughter – fantastic. Of course, because it is in my nature to be a leader, yet still embrace inclusivity, I became the programme manager and have developed the fashion programme to be the number one course in the country. I am also on the panel of mentors of Enterprise Ireland, on the panel of trainers with the Education Training Board.
Why did you choose to work in education?
I understand that to be a teacher is truly a calling of not just the mind, but the heart as well. I believe that great teachers are good at explaining content, are patient, yet firm with students, are always fair, set high expectations, know how to motivate, and use humour appropriately. Being an excellent communicator who has a command of the subject matter is really important. I have forged my own style of teaching that draws on my strengths, knowledge, skills, values, and experiences yet fully realising I still have much to learn and develop and I am always learning from my peers and my students.
I have chosen education as a career because I believe that education is perhaps the most important function performed in our culture, or for that matter, any culture. I believe that teachers individually and collectively can not only change the world, but improve it, and in the process find personal and professional renewal. I love being to be part of this noble profession and hope to continue to inspire all the students I meet.
Empathy is of huge importance to me and understanding that no matter how someone presents themselves to you there are always things going on behind the scenes. I know this from experience and have learned the importance of understanding that everyone learns differently while at the same time a tutor must balance that with the demands of the professional industry that the students want a career in.
The fashion industry is demanding and challenging. It is my role to fully prepare students for the reality of those challenges.
Your experience as a Programme Manager
As a Programme Manager, I can develop the course content, so that it remains up to date and relevant. I can utilise my connections in the industry to connect our students with the best companies to fulfill their dreams of a career in fashion. I can ensure we have the best team of tutors who are all on board with our philosophies, and I can share my experience and learn from everyone on the team. I get to inspire and I enjoy every day that I am part of Portobello.
I have chosen to work at Portobello because I am afforded the opportunity to bring my unique style to the classroom. I get to work with a super team of individuals. I am respected and valued for my input. Yes, we have policies and procedures like any strong organisation has but I get to have fun at work.
We have smaller classes in Portobello which allows us to connect with each student as an individual. We have a holistic approach to education and can balance the academic content required while putting our students’ emotional and psychological needs to the fore.
We have a team of people here at Portobello who all want our student base to succeed, from the academic team to the support team in the office. We are always thrilled to share great news stories about our students especially those who have overcome many obstacles before they arrived at Portobello and during their time with us.
A student should choose to study with us because they will have the journey of their lives while being supported the whole way through and beyond.
Follow @fashionportobello on Instagram to watch Anne Marie McAuley Instagram Live interviews with tutors and students.
What Students Say
Stephanie Burns – Fashion Buying & Merchandising
“Anne Marie has the rare ability to make learning both interesting and enjoyable. Through the amazing stories of her first-hand experience in international business and her unique and fun teaching methods, she was able to inspire me in a way of wanting to be the best student that I could be. I was scared of going back to education after a long absence, but Anne Marie made the transition so easy. She encouraged me to step outside my comfort zone, helped me recognize my strengths, and gave me the confidence that I needed to go forward and pursue my dream career in the fashion industry. She is both encouraging and inspiring, and I feel so lucky to have been one of her students. She truly changed my life.
Mpho Morwaeng – Business Planning
“Being a student of Anne Marie’s has been the best experience in my tertiary education. I enjoyed each and every single class with her. Being an international student, coming all the way from Botswana to be in her class was worth it and it’s an experience I will cherish forever. She was always supportive, positive, and patient with me, in and out of class she was available to assist me with my studies. She did not criticize, she encouraged. She motivated and inspired me to do my best. She treated us equally in class and it made me feel free to ask questions and participate in class. Not only did she teach theory, but she was also very practical and demonstrated how everything applies in the real world. I will carry with me the knowledge and skills I gained from her forever.”
- Bachelor’s Degree Psychology
- Bachelors Degree Business
- QQI Level 6 Train the Trainer
- QQI level 6 Supervisor
- Currently completing MA in Counselling
Research / Industry Participation
- Developed the Student Internship Programme partnered with Industry leaders Primark, Brown Thomas, Arnotts, Pamela Scott, Lifestyle Sports, Diesel etc.
- Mentor for Enterprise Ireland
- Mentor for Meath Partnership
- Panelist of Trainers for ETB
Personal Academic Tutor
Each student is assigned a personal academic tutor to support you throughout your learning journey. They are available to offer you telephone and email support at any time. You can arrange to meet them for further one to one guidance at a time convenient to you.
Many of our past graduates have found it is the opportunity to ask a simple question, seek direction and submit a draft of their assessment that supported them most to successful completion. Emailing your tutor at any stage during your programme to ask a query or submit a draft of your assessment supports you to achieve your personal best throughout your studies with Portobello.
This level of one to one support is a particular benefit to choosing Portobello as your Institute of choice to complete your studies.
How will I learn?
Portobello ensures scheduling of course timetables is considerate of students travel and accommodation arrangements, part-time working and study-life balance. This full time course is condensed to be delivered with onsite classes 2-3 days per week over 2 semesters. Examinations are held at the end of each semester.
Practical classes are delivered in a fully equipped training rooms with theory classes taking place in one of the many theory rooms within Portobello Institute.
The internship programme takes place during semester 2. The schedule is determined by the needs of the company the student is placed with.
Real Life Learning Opportunities
How will I be assessed?
A variety of assessment methods are used to support students with different learning styles. These vary from written reports to practical case studies, skills demonstrations to examinations. We encourage you to reflect on your knowledge gain with a number of assignments designed to explore your learning journey. All of these assessment methods are seeking to support you to combine theory with scenario-based learning and how to practically implement these methods into your everyday practice.
Speak to an expert
Choosing a course that will lead you to your career of choice is a significant decision. Understanding the delivery modes, supports available, career opportunities and further study options are all key considerations when making your choice. Our course adviser team are experts in the courses Portobello offers, the employment prospects and possible progression routes to Masters programmes – they will guide you through the detail and support you with any queries you may have.
It is important you make the right choice for you and choose the Institute and course that will best suit your needs.
I’m George. I am very passionate about fitness, aesthetics and looking after the body and mind. I love helping people and having this job allows me to guide people in the right direction so they can follow the career they want.
How long are you working in Portobello?
What do you enjoy about working in Portobello?
Getting to work with like minded people that push to give students and potential students a better education and helping them progress in their professional careers.
What inspires you about working in education?
Being able to help someone improve and progress to a career they are passionate about.
Have you a story that you recall that touched you/made you laugh/made you cry?
A student that did not get the leaving cert points to get into Physiotherapy, so he thought there were no other options for him. He found our BSc Sports Therapy course and when I interviewed him he was a very intelligent young man and he was very passionate about following his dream job to be a Physiotherapist. When I gave him the news that he was accepted to study here he almost cried and it was lovely to see and to be able to help him follow his dreams.
How do you feel when you have helped a student reach a decision on their course choice?
One of the best feelings for me is helping a student choose the right course. Most students are unsure which career they want. Being able to explain to them what exactly the roles involve and helping them make the right choice is amazing. Some people will work in a job for 10 years before they realise it is not their dream, Being able to talk to students at an early stage and helping them get a job in the role they want is very rewardin
How do I apply?
Entry is by direct application to Portobello Institute and is based on interview selection.
Places on this programme are limited. By interviewing all applicants, we can verify each student has the aptitude and personality to secure employment in the fashion industry. The interview will take place at a time convenient to applicants and is carried out by the programme manager. Our programme manager is seeking to understand that applicants have a genuine interest in working within the fashion industry, they understand the sector, the requirements of the programme and that this programme and Portobello Institute is the right career choice for them.
Applicants have 14 days to confirm their acceptance of an offer by returning the acceptance form.
Fees & Payment Options
Additional FeesMaterials for course: Approx €350 throughout the course.
Please note places on this course are only confirmed once the deposit of tuition fees has been received.
Protection for Learners Fee
Easy Payment Plan
Deposit of 40% upon acceptance of offer. Balance paid over 6 instalments commencing 1st October. All additional fees such as exam registration fees etc are included in the Easy Payment Plan.
Includes one off instalment fee of €295.00. Payments scheduled every 1 month(s).
- €549.00 due on 1st October 2021.
- €549.00 due on 1st November 2021.
- €549.00 due on 1st December 2021.
- €549.00 due on 1st January 2022.
- €549.00 due on 1st February 2022.
- €549.00 due on 1st March 2022.